The face value of the bollywood’s biggest star family, it may be said that after Aishwarya’s entry into the Bachchan family, the Bachchan’s brand value has now reportedly crossed the Rs 700-crore mark.
Some of the financial analysts and trade experts are saying that the Bachchan brand value has gone much above than Rs 700 crore. AmitabhBachchan and AbhishekBachchanare himself as the brand ambassadors for various products. And now, Aishwarya, who was chosen by the TIME magazine’s Asia’s edition as one of Asia’s 100 most influential people, may easily add the value by several crores in the bachchan brand.